THE BRIEF
I've worked with 30+ different companies over the years as a product designer and consultant. "THE ARCHIVES" are a compilation of some my most exciting and rewarding projects. Hope you enjoy :)
As an aspiring entrepreneur, I have focused my energy on helping companies with ideas that I can relate to. E-commerce brands, FinTech platforms, creative marketplaces, and health and wellness, are a few of the industries I enjoy working with. I look forward to gaining more knowledge and hands-on experience with these type of brands and ideas that revolutionize the way we interact the world and the people in it.
10+
DESIGN MATTERS '20 // CPH, DENMARK
In 2020, I was invited to speak at a design conference about the power of AI and how it's revolutionizing the tattoo industry. The project I presented was a "Try it on" app feature built with Static AR -a combination of AI and Computer Vision that’s based on depth mapping, skin segmentation and a 3D tattoo mesh (tattoo membrane), layered in texture mapping to blend with skin and hair.
The feature is currently in BETA testing but the plan is to use the technology to immensely improve the experience of bringing tattoo inspiration to life. No more wondering what a tattoo will look like on your skin. Being able to test out a product before a purchase is widely used across e-commerce businesses and will soon make its way into the tattoo industry for both clients and artists to take advantage of.
NEL HYDROGEN // OSLO, NORWAY
I had the opportunity to work with Nel Hydrogen on a company-wide service design project geared to help employees better understand the core values of the business. Over the span of 4 months, I spent time interviewing various stakeholders in the U.S. and Europe to design a structure of pillars that would represent the key values and standards of Nel. The design process started out on paper creating sketches to visually outline and prototype ideas that would eventually be turned into a video animation. The animation is now used globally for all newly onboarded employees as an introduction to the company and also used as a simple reminder for the rest about what principles are most important for Nel to succeed.
The final design and video are for internal use only so I'm unable to share more visual details of the project.
RED CURTAIN ADDICTS // SAN FRANCISCO, CA
Red Curtain Addict is a one-stop arts recommendation platform for new and diverse audiences to discover, learn, and enjoy performing arts experiences locally, online, and when they travel. Not only can performances be searched for by multiple genres, this new digital gateway to the arts also helps fans discover performances based on personal interests.
I was hired by RCA to design a 2-sided marketplace for the performance arts world. A key element to their business success was building an admin profile where organisations can build their online presence, manage ticket sales, and connect with others in the industry. I worked with RCA from start to finish on this project over the span of 5 months. The initial stages started out with user research and data analysis from their existing platform. We interviewed 5 organisations to better understand their business needs and frequently tested the design concepts to assure functionality and aesthetic was moving in the right direction. RCA is currently operating out of San Francisco and continue to see growth on their platform throughout major US cities.
DESIGN SYSTEMS
Design systems are fundamental to any company looking to build a service or product. I've built numerous design systems for small startups to large corporations. Regardless of the clients needs, this is where I like to start with all my projects. Design systems can help cut short and long-term design and development costs, maintain coherent design, improve quality and efficiency, and built a future friendly design process that allows you to continuously scale and grow.
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